ADFOUNDRY / ACADEMYCourse map

A4 · 55 minutes

Look, continuity, and shot design

Outcome: Create a compact style sheet and shot list with intentional camera emotion, composition, lighting, motion, and continuity locks.

Objectives

  • Translate each story beat into a shot with one emotional and evidentiary job.
  • Describe camera and subject motion as start-to-end trajectories rather than static adjectives.
  • Lock recurring product, lighting, spatial, and timing traits before any full generation.

Learn one thing

Camera position has meaning

A close angle emphasizes texture or evidence, a level medium view feels direct, and a wider view explains context. Choose position for the beat's job, not for variety alone.

Choose: Assign one viewer feeling and one proof job to each camera setup.
Motion is a trajectory

Words like cinematic or dynamic do not say what changes. A useful motion instruction names a start, direction, speed, end, and what remains stable along the way.

Choose: Write camera and subject paths that could be sketched with arrows.
Continuity is a list

Models cannot protect an unstated canon. Product color, label direction, hand, wardrobe, time of day, screen direction, and light source must be explicitly frozen across related shots.

Choose: Lock only traits the audience will notice when they change.

Make the artifact

  1. Assign each shot a job

    Convert every story-clock beat into one shot whose composition makes its evidence or emotion readable.

    Check: Removing a shot would remove a distinct story job.
  2. Define the look

    Write palette, contrast, texture, lens distance, framing, and lighting as observable choices rather than genre labels.

    Check: Another maker could recognize the look without a brand name reference.
  3. Draw the trajectories

    Describe each camera and subject movement with start, direction, speed, end, and stable anchor.

    Check: Every movement could be represented with a simple arrow.
  4. Freeze continuity

    List recurring product, spatial, lighting, and temporal traits and reuse their exact wording in each applicable shot.

    Check: No related shots give contradictory lock instructions.

Copy, then customize

Prompt skeleton

Turn this VERIFIED 15-SECOND STORY CLOCK into a shootable shot list. For each shot return: ID, exact time range, beat job, composition, camera height/distance, lens feel without a brand name, camera start-to-end trajectory, subject trajectory, environment, light direction/quality, reference roles, continuity locks, transition, and one audio job. Reuse identical wording for recurring locked traits. Vary only a named axis. Do not invent products, people, locations, claims, or copyrighted visual styles. STORY CLOCK: [paste]. ROLE SHEET: [paste].

Do not request a living artist's signature style, imitate a real person, add unsafe product use, or place unsupported claims on screen.

Tools, clearly labeled

Local plain-text fileslocal · beginnerCompleting the supplied Markdown and JSON worksheets without a cloud accountAffiliate: no · Official site ↗Adobe Fireflymetered · beginnerGenerating a small set of style or environment reference candidatesAffiliate: no · Official site ↗

Downloads

Check / lock

Pass when the complete shot sequence can be generated independently while preserving one coherent product and world.

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